It is kind of difficult to come up with an interesting title for a newsletter campaign, always is.

I don’t think many people like it as much but what UpLabs is doing does work for me and it helps me differentiate their emails from everybody elses. Adding small emojis at the beginning of the end of the subject line pops out instantly. And considering, that they are a design project, it is not THAT annoying.


Of course, once everybody starts doing this it won’t be interesting anymore. But for now…

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